As an online store owner, you want a marketing partner who understands the unique challenges presented by AdWords for eCommerce.
Amazon is becoming dominant in this category, but Google still offers an abundance of opportunity to grow your sales and increase your profits through AdWords pay-per-click advertising.
AdLeg’s strategy for managing eCommerce campaigns focuses on the things that matter most to you and your bottom line:
Sales Conversion Tracking
When analyzing your sales, we go in-depth with all the data available in order to modify and update your campaign for maximum profitability. All factors are taken into account: keywords, ad copy, desktop vs mobile, user location, time of day, day of week, etc.. This data is used to exploit profitable opportunities and reduce wasteful spending.
Relative Conversion Costs
You wouldn’t invest the same amount to sell a $10 product that you would to sell a $1000 product. Neither would we. When looking at your cost per conversion, we understand that not all conversions are created equal. Your campaign will be structured and managed with this in mind.
Google Shopping Ads
Our eCommerce campaign management plan includes optimization of your Google Shopping campaigns. If done correctly, these can often be the most profitable campaigns in your account.
Recover lost traffic with AdWords Remarketing ads. Run targeted ads based on the behavior of each visitor to your site. Use your remarketing lists to run special promotions or to attract people to your email list with new incentives.
Look – we know eCommerce. My team and I are going to work to deliver results for you just like we’ve done for other clients in this industry. This is what a few of these clients have to say:
Monthly Ad Budget
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Testimonials (Website links used with client permission)
I have worked with many PPC professionals and I can honestly say that Kyle is the most accomplished and effective I have dealt with. His approach to building and optimising my campaigns suited me perfectly as he fully understood my objectives and managed to use my budget to generate sales, find new customers and, most importantly to me, keep the cost per acquisition within the limit we agreed at the start. He went on to fine-tune my campaigns to the point where I had reached a CPA I did not think possible. Kyle has been hugely effective in developing my business online and allowing me to concentrate on other areas of the company, safe in the knowledge that my campaigns were properly controlled, managed and functioning as well as possible.
I’m so grateful to Kyle for the work he has done. The way he communicates and delivers objectives is faultless and I will be using his services again. I would recommend him to anybody wanting to get the most out of AdWords and grow their business like I did.
Having already set up my amateur Google AdWords account and running them for 1 year. I decided it was time to reach out to Kyle with AdLeg to give my campaign a long-overdue professional optimization. While I didn’t really know the detail of what I actually needed or wanted, I just knew my campaign wasn’t performing and Kyle was quick make improvements on my existing account. Quickly delivering professional insight by e-mail teaching me what ‘I didn’t know I needed to know’. Improvements now made, my campaigns are now producing high volume of clicks resulting in 50% increase in sales. Very pleased to now have the professional edge on my Google AdWords account and happy to recommend AdLeg.